Jake Freivald

My seven-year-old daughter thinks that there is a knowledge genie that her teacher "Googles" for answers. While cute, the anecdote also exemplifies how much Google's obsession with simplicity has helped build brand awareness, making their name literally synonymous with search. I ... (more)

My seven-year-old daughter thinks that there is a knowledge genie that her teacher “Googles” for answers. While cute, the anecdote also exemplifies how much Google’s obsession with simplicity has helped build brand awareness, making their name literally synonymo... (more)